From market trends to operator strategies, find data driven analysis, insights and commentary you need to stay ahead of the game.
Customer Experience in Real Estate needs Tech
Powered by open data, big data tools consolidating information, AI tools can offer a customer-centric experience to residents.
Transforming Customer Support to Customer Success for Multifamily Operators
Resident support should not be treated as the unwanted consequence of having a client. It is a window into an opportunity to be better and gain a competitive advantage.
Technical support is the fastest growing overhead for rental operators
Did you know that 8% of all interactions with residents and prospects are for technical support? As more rental operators adopt tech, assistance and reporting issues with technology have been steadily increasing.
Want better leads? Turn the funnel upside down
The operator need not cast a wide net but instead turn their funnel upside down and focus on their existing residents to build very targeted messaging and campaigns to attract a truly qualified lead.
Automate resident support using machine learning and email
On average, the industry seed 35 emails per 100 units every month from customers needing support. The onsite teams at our properties are often dealing with email overload.